Category: Membership Software
Member Solutions
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June 22, 2018

Use Direct Mail To Win Back Lost Prospects

Direct mail leaves behind a sour aftertaste in the age of digital marketing. Email takes the spotlight, and to its credit, works when done well. When email isn’t done well, your martial arts school can lose money on lost prospects. We define “lost prospects” in this article as interested people who failed to follow up […]
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Member Solutions
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June 20, 2018

5-Step Guerrilla Marketing for Martial Arts Schools

Need summer conversions at your martial arts school? Try guerrilla marketing. We assure you it has nothing to do with bringing an actual gorilla along with your demo team. While that would be impressive…we don’t recommend it. Guerrilla marketing is a catchy turn-of-phrase that describes marketing techniques that stray from the traditional methods you may […]
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hand holding mobile device with social media icons
Member Solutions
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November 14, 2017

3 Ways to Use Social Media Contests for Member Engagement

You may be sick of hearing how social media has a significant impact on your outreach, but having an online presence outside of your website is not negotiable for your business’s current member engagement and lead generation. Running social media platform-specific contests, in addition to sharing student highlights and news, gives prospects an easy way […]
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5 Ways to Boost Member Retention with a Mobile App
Member Solutions
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October 27, 2017

[Webinar] 5 Ways to Boost Member Retention with a Mobile App

Tuesday, November 14, 2017 | 2:00 p.m. ET (11:00 a.m. PT) The more engaged your members are, the more likely they are to stick to their fitness routine and with your business. Unfortunately, many fitness clubs struggle to maximize member retention. So how do you build stronger relationships that drive loyalty, member retention, and results? […]
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Guest Post: The Health of Your Gym
Member Solutions
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September 5, 2017

Guest Post: The Health of Your Gym

Warning: This is going to be a hard read if you’re eating. It’s a bit ironic that facilities for our health can pose bacterial harm if not properly cleaned. Although places like gyms are not number one on the list of highly germ populated public locations, they can be one of the most common areas […]
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Improve Your Website Ranking with Video Marketing - hand scrolling through martial arts website on tablet device
Member Solutions
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August 29, 2017

Guest Post: Improve Your Website Ranking with Video Marketing

How to Utilize Videos to Your Advantage on Your Website Did you know that implementing video marketing on your website will help improve your search rankings? That’s right! Since Google owns YouTube, all you have to do is have a video hosted on YouTube and embedded on your website. This increases the likelihood of your […]
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Member Solutions
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July 3, 2017

Webinar: Lead to Member: Thinking Long-Term with Your Website

Your website is a direct tie to your business’s bottom line. If it’s not converting your leads to long-term members, you’re losing out on important opportunities to grow. In this webinar, you’ll learn strategies from experts on how to: Generate leads more effectively in your area Use best practices for selling trial memberships Overcome common […]
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Member Solutions
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May 15, 2017

Webinar: Why Your Fitness Business Needs a Mobile App

Mobile apps can dramatically increase member retention and revenue for fitness businesses. By strengthening member loyalty, you reduce attrition and differentiate your facility from competitors. Apps provide additional marketing tools to help you promote events and special offers. Integration with your fitness center software enables cardless check-in and mobile schedules. In this webinar, you’ll get […]
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Branding word cloud on chalkboard: design, value, strategy, logo, marketing, advertising, identify, trust.
Member Solutions
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April 26, 2017

Branding, Websites, UX, & SEO: Use What We Learned to Benefit Your Business

Navigating the rebranding process and launching a completely new, optimized website wasn’t easy. But it gave the Member Solutions team valuable insight into the kind of planning, techniques, and development required. To help you out, we asked our marketing department, “What did you learn from our recent rebrand and the launch of our new site?” […]
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Words "Think Outside the Box" written on top of box drawn on chalkboard
Member Solutions
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April 7, 2017

Bold Vision, Bold Behavior: A Success Formula for Selling Martial Arts Memberships

You offer your students a bold vision of possibilities in both physical empowerment and inner strength. You teach students to boldly try new best practices. On the mat, you subscribe to the formula: bold vision through bold behavior. Do you bring the same approach to your business development—identifying prospective students and enrolling them in your […]
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